22:25
Shahid Yasin
See also: List of best-selling mobile phones
Mobile phone subscribers per 100 inhabitants 1997–2007
Competitive forces emerged in the Asia Pacific (excluding Japan) region at Q3 2010 to the detriment of market leader Nokia. Brands such as Micromax, Nexian, and i-Mobile chipped away at Nokia's market share plus Android powered smartphones also gained momentum across the region at the cost of Nokia.
Based on IDC India, Nokia's market share dropped significantly to 36 percent in the second quarter, from 56.8 percent in the same quarter last year and further drop to 31.5 percent in the th ird quarter, reflecting the growing share of Chinese and Indian vendors of low-end mobile phones.[40]
Based on IDC in the last quarter of 2010, RIM has been knocked out from the top five list global mobile phone sellers. The number one rank is still Nokia followed by Samsung, LG Electronics, ZTE and Apple. For the first time Chinese ZTE is among the top five list and mainly make of lower cost phones.[41]
For the year of 2010, Sony Ericsson and Motorola are out from the top of five list and have been replaced by LG Electronics and Apple. Significant increase from 16.5 percent to 30.6 percent has been done by many small not yet recognized brands (some of them are new brands) – Others-2. Total sales in 2010 to end users were 1.6 billion units or increase by 31.8 percent from the year of 2009.[42]
In Q1 2011, Apple surpassed Nokia as the world's top handset vendor in revenue and Nokia market share drop continuously to 29 percent in Q1 2011 as the lowest level since the late 1990s. In June 2011, Nokia has also announced that in Q2 2011 the sales and margins are expected to be much lower than anticipated due to global competition in both low-and-high end markets.[43]
At April 6, 2011 market capitalization of HTC surpassed Nokia with $33.8 billion over $33.4 billion respectively. The credit agency was also downgraded Nokia's debt from A2 to A3.[44]
Top Five Mobile Phone Market Share
| Source | Date | Nokia | SAMSUNG | LG | Apple | ZTE | Others | References |
|---|---|---|---|---|---|---|---|---|
| Gartner | Q2/2011 | 22.8% | 16.3% | 5.7% | 4.6% | 3.0% | 35.8% | [45] |
| IDC | Q2/2011 | 24.2% | 19.2% | 6.8% | 5.6% | 4.5% | 39.7% | [46] |
- Source: Gartner & IDC, Q2-2011
- Note: Vendor shipments are branded shipments and exclude OEM sales for all vendors
June 2011: In 3 years, RIM has lossed about 82 percent of the capitalization. As a barometer in North America RIM's market share dropped significantly from 54 percent to 13 percent in the last 2 years.[47]
Other manufacturers outside of Top Five include (June 2011 data) Research In Motion Ltd. (RIM), HTC Corporation, Motorola, Huawei, Sony Ericsson, while the following has very small market share each Audiovox (now UTStarcom), BenQ-Siemens, CECT, Fujitsu, Kyocera, Mitsubishi Electric, NEC, Panasonic, Palm, Pantech Wireless Inc., Philips, Qualcomm Inc., Sagem, Sanyo, Sharp, Sierra Wireless, Just5, SK Teletech, T&A Alcatel, Trium, Toshiba, Vidalco and so many China's, India's and Indonesia's brands. There are also specialist communication systems related to (but distinct from) mobile phones.
0 comments:
Post a Comment